Our moral mission is to spread the word that government is to protect and empower all citizens equally!  And it must be a deeply held MORAL MISSION.  It must have feeling and emotion behind it.  We think too much and feel too little.  You have to have the emotional commitment to your philosophy in order to connect with others at an emotional level.  That is the only way you can reach them!

The conservative take is that Democracy is to provide citizens with maximum liberty to pursue their self interest with little or no commitment to the interests of others.  Citizens are free to sink or swim on their own.  YOYO  You’re on your own! Read the rest of this entry

Empathy is what sets human beings apart from all other creatures.  Whales may have bigger brains and mosquitoes may be more prolific but no other creatures are able to put themselves in the shoes of others and experience how they might feel.  Empathy is basic to effective persuasion.

Neuroscience has proven this to be true in recent years through the use of the fMRI (The functional Magnetic Resonance  Imaging  technology).  Human beings are born, with very rare exceptions, with the mirror neurons in the brain that enable us to experience, at an emotional level, the hopes, fears and emotional reactions of others.  That results in caring about the experiences of others and that has profound social and political outcomes. Read the rest of this entry